|Hi, my name is Craig Atkins and I am the Director and Owner of Superior Meats By Atkins. We are a family run business and have traded in Smithfield Meat Market for over 40 years starting in my fathers’ butchers shop in the Roman Road in the East End back in the 1970’s. My father Donald went on to open a second shop in Barkingside Redbridge where he gained a Master Butchers Accreditation.|
|Donald Atkins is the founder of our company and the whole reason I am in the meat supply industry. Unfortunately he suffered a stroke in 2016 but due to his total stubbornness and commitment, not to be beaten by disability is now a consultant at Superior Meats where his knowledge and experience are invaluable. Thanks dad.|
|Denise is the General Manager. She has many years of experience in HR and business and has been a part of Superior Meats for three years. Denise is always at the end of the phone to help any of our customers regarding produce and accounting enquiries. I am also lucky enough to call her my partner|
Tyler and Callum run the technical side of the business. Tyler looks after the transport, keeping the wheels turning and ensuring that our customers receive their deliveries when they need.
Callum is the genius behind our marketing and designs. He makes sure that our products are shown to the very best quality and was responsible for our branding. Denise is lucky enough also to call them sons!